The Wave
Resources for startups and SMBs

Everything you need to know about building a business, from raising funding to marketing your product.

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Unlocking the potential of AI marketing in 2023

Resource types

Explore content by resource type, or scroll down to view content on how startups and SMBs can succeed by topic area.


Articles

Read tips for building your business, getting funding, marketing your product, and more.

Guides

Download in-depth guides on optimizing your infrastructure for streaming, building a tech stack, and getting started with Kubernetes.

Podcast

Listen to DigitalOcean's new podcast, Making Work Work, which explores what makes a business sink or swim alongside expert guests.

Videos

Watch videos of founders like you and in-depth webinars with practical advice.

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Cloud education

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What is cloud workload protection?
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Embracing cloud technology in the non-profit sector
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What is cloud networking (and how does it work)?
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Private cloud vs. public cloud: what's the difference?
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Unmanaged vs managed Kubernetes
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What is cloud security posture management (CSPM)?
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What is cloud operations (CloudOps)?
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Horizontal scaling vs vertical scaling: Choosing your strategy
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Container management: What it is and how it works

Tips for starting and growing your business

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How to create a marketing budget
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The complete guide to event marketing
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A Guide to Conversion Rate Optimization
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12 best cloud management platforms for 2024
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Cloud governance best practices for startups
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User retention strategies for SaaS products
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Evaluating cloud storage options for businesses
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AI and privacy: Safeguarding data in the age of artificial intelligence
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Understanding AI fraud detection and prevention strategies

Creating your tech stack

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Strategies for AWS cost optimization
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10 AI tools transforming web development in 2024
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AWS EKS Alternatives
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10 top cloud cost management tools to save your cloud budget
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How to use AI in hiring: Techniques and tools
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Understanding and mitigating AI hallucination
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10 open source AI platforms for innovation
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Comparing Managed Kubernetes: DigitalOcean Kubernetes vs AWS EKS
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23 AI Productivity Tools to Revolutionize Your Workflow

Funding your business

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Cap tables for startups: a guide to ownership distribution
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Post-money valuation explained: What your startup needs to know
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Pre-money valuation explained: What your startup needs to know
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15 working capital management best practices for startups
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How to use research and development (R&D) tax credits for startups
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SAFE agreement: What it is and how it works
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Debt vs equity financing: What's best for your startup?
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Venture debt: What it is and how it works
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EBITDA: Understanding what it means for your startup

Industry specific resources

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Tech Innovation in Emerging Markets: India
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Building Tech for the Next Generation
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Best practices for optimizing live streaming experience
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Optimizing performance and price in streaming
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Improve the performance of your media streaming application

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